Kantar has now released their full Q1 2015 numbers for the 3 months ending March 2015, and in Europe it reads as good news for Windows Phone.
Interesting market data from Y&R Group Switzerland under Media Use Index 2014.
BTW, in the PDF you also find the following graph on Phone OS market share (Go WP, the 10% bar is close!):
… A couple of days old…
Nokia and Windows global momentum continues 04/11/2013 The latest smartphone sales data from Kantar Worldpanel ComTech, for the three months to September 2013, shows Windows Phone now makes up one in 10 smartphone sales across the five major European markets, has overtaken iOS in Italy, and is gaining momentum in emerging markets.
The latest smartphone sales data from Kantar Worldpanel ComTech, for the three months to August 2013, shows Windows Phone has posted its highest ever sales share of 9.2% across the five major European markets and is now within one percentage point of iOS in Germany. Android remains the top operating system across Europe with a 70.1% market share, but its dominant position is increasingly threatened as growth trails behind both Windows and iOS.
Windows Phone has hit double digit sales share figures in France and Great Britain with 10.8% and 12% respectively – the first time it has recorded double digits in two major markets.
…and the last post about numbers today – So, you have a got picture of the situation 🙂
During the Intel Developer Forum (IDF) this week, Microsoft’s Tami Reller revealed that Windows 8.1 RTM has seen over two million downloads by developers in just 24 hours. Windows 8.1 RTM was released to TechNet and MSDN for app developers to get an early start at developing their apps for the new operating system update scheduled to roll out October 17th/18th.
Already a few weeks old (data end of August)…
The latest market share data from Net Applications shows that August 2013 was a massive one for Windows 8, which gained 2.01 percentage points (from 5.40 percent to 7.41 percent) while Windows 7 recovered 1.14 percentage points (from 44.49 percent to 45.63 percent).
Some interesting figures (IDC & Kantar)…
Western Europe: Windows Phone has 11 percent sales share in France in Kantar’s figures for the three months ending July 2013 (so not quite comparable to IDC’s Q2 figures) — up from 9 percent in Q2 and up from just 2 percent in May 2012, thanks to the Lumia 520 and HTC 8S selling well there. iOS has the lead at 17 percent, but not as large a lead as in stronger markets.
In Germany, Kantar said Windows Phone sales share had dropped from seven percent to six percent in Q2; that seems to have been a problem shipping units into stores as it’s now back to 8.8 percent.
The economic problems in Spain mean that both Windows Phone and iOS have very low market share (1.8 percent for Windows Phone, compared to more than 90 percent for Android).
In Italy, Kantar says Windows Phone has dropped from 14 percent to 10 percent in Q2, but then IDC says Nokia is the number two phone seller in Italy in Q2, behind Samsung and ahead of iPhone.
Android’s combined sales share for Germany, France, Italy, Spain and the UK is 67 percent for Q2 according to Kantar, up to 69 percent for the three months to July; Windows Phone share across those countries has gone from seven percent to 8.2 percent. IDC calls Nokia the fifth largest smartphone vendor in Western Europe…